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Straight to the Point

Content Marketing

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A series of informative social media campaign videos highlighting the benefits of Check Point’s security solutions.

The Challenge

To create an engaging and informative social media campaign to showcase Check Point’s solutions.

The Target

Potential Check Point users that are looking for a trustworthy cyber security solution for their organisation’s issues.

The Solution

Creation of ‘Straight to the Point’, a series of conversational and informative social media videos to teach viewers about the wide reaching benefits of Check Point’s solutions.

The Outcome

Creation of a highly engaging, informative series of social media videos hosted by leading figures from Check Point, showcasing the benefits of Check Point security solutions.

The Results

  • 8879 Video Views
  • 173 Click Throughs
  • 74 Shares
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50+ clients who are pushing the limits of B2B Lead Generation