Phillips Product Quiz

Gamification

A fully interactive, user controlled online quiz based on a series of lifestyle questions to match the user with the Philips screen best suited to them.

The Challenge

To create a unique and engaging format with which to help users decide on the best Philips screen for them.

The Target

Users from a wide array of lifestyles and business environments looking for a Philips monitor that works specifically for them.

The Solution

An interactive series of questions that allowed the user to specify their individual needs in order to narrow down the results, eventually being suggested the monitor suited to them.

The Outcome

A user controlled interactive quiz that provided an attractive, clear service that through specific questions would match the user with the Philips monitor best suited for their needs.

The Results

296 Possible Journeys
34 Suggested Monitors
2436 Click-Throughs

50+ clients who are pushing the limits of B2B Lead Generation