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SoftwareONE Duet

Gamification

A dating app style platform with a variety of questions, designed to match users with the cyber security vendor best suited to solve their individual issues.

The Challenge

To create a unique, informative and easy to use platform for SoftwareOne users to find the best vendor partner for them.

The Target

SoftwareOne users that are looking for a cyber security solution to their organisation’s issues.

The Solution

Creation of ‘SoftwareOne Duet’, a dating app style site that easily matches users with the cyber security solution for them.

The Outcome

Creation of an interactive landing page, email & social media campaigns all to provide an easy, informative way to solve users’ cyber security problems.

The Results

  • 268 Visitors
  • 178 Possible Journeys
  • 1240 Click-Throughs

50+ clients who are pushing the limits of B2B Lead Generation